Friday, October 28, 2005

Asia/Internet Audience Measurement

Tekrati: Nielsen//NetRatings Launches Market Intelligence in South East Asia


"Nielsen//NetRatings introduced a new Internet audience measurement service in Singapore and Hong Kong. The new service, called Market Intelligence, provides independent, third party verification of Internet traffic which enables publishers, site owners, media and advertising agencies to benchmark the true performance of Web sites and advertising campaigns. Initial clients include MSN Southeast Asia, She.com, Langham Hotels and China Travel Services."

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